Seminar Program: Innovation and Market Creation in and around Virtual Worlds

11 May 2012

9 am – 5 pm

Department of Organization (IOA)

Kilevej 14, room 150

Copenhagen Business School

2000 Frederiksberg

08:45-9:00: Coffee and croissants

09:00-09:20: Welcome and Introduction by Ursula Plesner, Assistant Professor at the Copenhagen Business School (CBS), Denmark

09:20-10:20: Silicon Valley + Virtual Reality = The New Hollywood?, Henry Lowood, Curator for History of Science & Technology Collections; and Film & Media Collections at Stanford University, USA

10:20-10:40: Coffee Break

10:40–11:10: Virtual Worlds – New Opportunities for Social Learning and Collaboration, Stephan Stephensen, Founder of Mingoville, Denmark

11:10-12:10: Exploring “Open Entrepreneurship”, Robin Teigland, Associate Professor at the Center for Strategy and Competitiveness at the Stockholm School of Economics (SSE)

12:10-13:10: Lunch break

13:10-13:40: Are You Serious?, Vin Sumner, Director, Second Places Ltd, Manchester, UK

13:40-14:10:    Refining and Redefining Virtual Worlds Offerings, David Burden, DADEN LIMITED Manager, Birmingham, UK

14:10-14:40: Bridging Innovation and Business, Mattia Crespi, CEO at ISN Virtual Worlds, Milan, Italy and Collaborating with IEEE, Institute For The Future

14:40-15:00: Coffee Break

15:00-16:00: Over the edge? Sustainable Innovation and Market Creation in Unsustainable Virtual Worlds, Dr. Isto Huvila, Department of Archival, Library, Information & Museum Studies, Uppsala University

16:00-16:30: Creating Markets in Virtual Worlds – Pop Art Lab, Claus Uriza, Founder of Pop Art Lab, Denmark

16:30-17:00: Innovation and Market Creation in and around Virtual Worlds – Three Case Studies, Inge Knudsen, Master in ICT and Learning, and Anni Korsbæk, Associate Professor, University College Southern Denmark.

17:00- — : Networking Opportunities, Food & Drinks