The Project will be launched at a kick-off meeting on February 25, 2008

The research project Sense-making strategies and user-driven innovations in virtual worlds: A critical analysis of virtual market dynamics, cultural and social innovation and knowledge construction runs from 2008 through 2011.

It is funded by the Danish KINO research council. Researchers from Roskilde University and Copenhagen Business School, Denmark, participate in the project as do a number of partners representing organizations and private companies.